For Qualcomm's 2016 advertising campaign, we didn't make an advertising campaign. Instead, we found an innovative way to show a phone's inner beauty. By creating a product demonstration video, and disguising it as a 30-minute thriller.
The film itself was written by Academy Award winner Armando Bo. We helped along the way and created most of the ancillary content.
AWARDS
The One Show Best in Discipline & Gold (Branded Entertainment), Cannes Lions Bronze (Entertainment), D&AD Graphite Pencil, Spikes Asia Grand Prix, LIA Silver & Bronze, Ciclope Gold (2), Brand Film Festival (5)
